Australia's largest independent forklift supplier providing Forklift Sales - Rentals - Service & Forklift Hire


Ross Grassick

Lencrow – New Dealer for Nissan Forklift by Unicarrier

Lencrow Materials Handling has become the independent dealer for Nissan Forklift by Unicarrier in Sydney, Brisbane Melbourne and Adelaide. The business relationship began in 1988 with the acquisition of Nomad Materials Handling. 

Ross Grassick Managing Director of Lencrow says “We have always been a fan of the Nissan products and have been a sub dealer for the eastern states. Over the past few months we have been discussing becoming more involved with Nissan by Unicarrier with Powerlift Materials Handling. They were also looking to move from a retail  presence to wholesale which has given us the perfect opportunity to step up to the plate. This product completes our already comprehensive range of equipment. We have over 3000 models in our range making it one of the most comprehensive in the market and all our products are factory backed.” 

Lencrow have been hiring forklifts since 1976 and is one of the oldest family owned forklift businesses in Australia.  Now they will have over 2000 machines in their hire fleet and is located and supported Australia wide. 

Ross Smith Lencrow NSW State Manager says “Lencrow has come a long way over the past few years and we like to think that it’s because we are customer focused. The mission statement of the business is to offer the best quality and type of equipment to suit a customer’s requirement while giving the best value for money. Adding the Nissan Forklift by Unicarrier range gives us the only unit we were not an original equipment manufacturer for. Having this gives an even larger range of service we can offer”. 

Lencrow, in this move, has taken over all the retail operations for the branches listed above and will also be responsible for the service, spare parts and hire operations. Lencrow has employed the operational staff of Powerlift Materials Handling in all the branches they are now operating. This shows they want have a smooth transition and offer even better levels of service and support. 

Lencrow will now have the new locations of Adelaide and Newcastle that will improve the level of service to their existing customers in those areas and offer Powerlift customers a larger and more diverse range of equipment for sale and hire. 

For more details on Lencrow or the services they now offer please Call Lencrow on 1300-536-276 or visit them at for more details. 


Ross Grassick

Ross Grassick

Ross founded Lencrow Group with his father back in 1976. Since then Ross has built a nationwide business, pioneered new technology and services in the materials handling industry. Ross is an industry veteran, an advocate for vocational training and a fountain of knowledge on all things mechanical.
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